Sparkplug Question

What's the most useful idea that you have found on the Institute website, and how did you apply it in your work or study?

Conversations

Global Reach; Regional Leadership
The world is changing fast. Are public relations professionals keeping up? Indonesia’s PR community weighs in.

Essential Knowledge Project
The Essential Knowledge Project provides an online guide to existing public relations research and translates this knowledge into practitioners' language.

Personal Influence Model
How essential are personal relationships to the practice of public relations?
Corporate Social Responsibility
Authors Robert L. Heath and Lan Ni update their thoughtful paper Corporate Social Responsibility: Three R's. See this new paper and other research topics in the EKP section.
Global Public Relations
A summary of academic research in building and maintaining international relationships.

Research
“Weighted Media Cost”
Much market intelligence goes into prices set for media space and time, contributing to more accurate media analysis, and better correlations with outcomes. These authors propose a new name for this database, to replace AVE.
Grunig PRIME Research Fellowship Applications Open
The Institute for Public Relations announced today that entries for the Grunig PRIME Research Fellowship – which includes a $5,000 stipend and a six-week work opportunity with housing provided in Ann Arbor, MI – are being accepted through February 1st.
Ketchum Excellence in PR Research Award
The Institute for Public Relations is now accepting applications for the Ketchum Excellence in Public Relations Research Award. Winners will receive a grant and an 8-week internship with Ketchum in New York City. Deadline is Feb. 26, 2010
Events
International Public Relations Research Conference
The 13th Annual IPRRC has become one of the top venues for presentation of new PR research and for interaction among scholars and PR professionals. The event takes place in Miami and runs from March 10-13.
Public Relations Executive Forum
An intense two and one-half day professional development seminar program designed to prepare high-potential, mid-level communications executives to manage the corporate public relations function. April 28-30, Chicago.
Grunig Lecture Series
Read the remarks of four outstanding leaders in public affairs and communication who presented at the second Grunig Lecture Series.
Speakers Bureau
Members of our Commission on PR Measurement & Evaluation and the Commission on Global PR Research are ready to share.
News
Please Contribute
Your financial support is essential to the Institute's ability to build and mainstream research-based knowledge in public relations. It allows us to continue providing everything that we publish free of charge via this web site. Thank you!
Institute Elects Trustees; Measurement Commission Members
A 2012 Class of Trustees and 2010 officers of the Board are elected. Also, new members of the Measurement Commission and a Research Fellow.